Reserved.

• Objective: To create an app and webpage that centralizes restaurant reservations, allowing users to book tables at multiple restaurants from a single platform instead of navigating individual restaurant websites.

• Target Audience: The app is designed for anyone looking to make restaurant reservations easily and efficiently, including casual diners, food enthusiasts, and travelers.

• Role: As the sole designer, I managed all aspects of the project, including research, design, content creation, and development of the user interface.

• User Research: Although no real users were involved, I conducted secondary research by reviewing existing restaurant reservation systems to identify common features and user pain points. This included analyzing user reviews and feedback to understand what people like and dislike about current solutions.

• Competitive Analysis: Studied competitor apps and websites to determine effective design patterns, functionality, and usability features that resonate with users looking for convenient reservation options.

• Tools Used: Utilized Figma for wireframing, prototyping, and creating high-fidelity designs for both the app and the accompanying webpage.

• Wireframes and Prototyping: Developed low-fidelity wireframes to outline user flows for making reservations, searching for restaurants, and managing bookings. Created high-fidelity prototypes to visualize the final design and interactions, focusing on an intuitive and user-friendly interface.

• Usability Testing: No formal usability testing was conducted; however, peer feedback was solicited during the design process to refine the interface and navigation.

• Results: Developed as part of a UX design certification course, this project showcased the application of user-centered design principles in creating a practical solution for dining reservations.

• Key Metrics: While there are no formal metrics due to the practice nature of the project, peer feedback indicated that the design was clear, intuitive, and aligned with user expectations for reservation management.

This project provided valuable insights into the complexities of designing for a wide audience. I learned the importance of creating a seamless and intuitive user experience, especially in a competitive market. Although I did not conduct direct user testing, analyzing existing systems and gathering peer feedback helped inform design decisions. In future projects, I aim to include more direct user involvement to validate my design choices and further enhance user satisfaction.